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The importance of long term product development in the household appliance industry
(J. Rodríguez Martínez, 1990)
This thesis will analyze the importance that the development of new products must have as a long term goal in the plans of any company in the household appliance manufacturing industry. Starting with the detection of a ...
The Internationalisation of the Small and Medium-Sized Enterprise : The Aware Manager
(El Autor, 2005-07)
Abstrac: Small and medium-sized enterprises (SMEs) have traditionally focused on their domestic markets. However, in the last few decades, SMEs have become increasingly active in international markets. SMEs have benefited ...